20 EN D E AVO R I M PAC T R EP O RT 20 17–1 8
T W IG A FOODS:
FO R M A LIZI N G A N
I N FO R M A L M A R K E T
The agricultural sector has always been
the backbone of Kenya's economy, with
small-scale farming dominating 75% of
the total agricultural output. However,
due to a lack of assured markets, a drastic
increase in rural-urban migration, and
market fragmentation, food production
has decreased, leaving communities
with an unaffordable food source,
and farmers with unstable income.
Twiga Foods is revolutionizing the way
produce is bought and sold throughout
Africa with mobile technology. Launched
BY THE NUMBERS:
5 ,0 0 0
jobs created
8 , 370
farmers
5 , 2 26
vendors
GRANT BROOKE
