MATE PENCZ
Brazil, Printi
Florian Hagenbuch and Mate Pencz are almost the same person. Both were born in Europe,
studied business in the United States, and worked at London-based private equity firms. The
two met at a summer internship at Goldman Sachs where they bonded over an interest in
emerging markets. After moving to London, they spent their free time discussing starting a
venture in an emerging market.
They looked into the Brazilian printing market, and noticed an antiquated, low-tech vertical.
Individuals and small companies had to choose between low-quality corner stores and autonomous brokers offering
arbitrary, high prices.
