Issue link: http://endeavor.uberflip.com/i/136741
THE SCALE-UP PLAYBOOK 10:45 – 11:30 Gold Room Serial entrepreneur and New York Times bestselling author David Kidder will moderate a conversation on war stories and wisdom for "scale-ups" with manufacturing platform MFG.com Founder Mitch Free, Jawbone CEO and co-founder Hosain Rahman, and entrepreneur & Kleiner Perkins Caufield & Byers Partner Aileen Lee. DAVID S. KIDDER is an entrepreneur with a wide range of marketing and technology expertise focused on social, mobile and search advertising and product development. David is the Co-Founder and CEO of Bionic, an enterprise accelerator platform. He is the creator and co-author of the two-time New York Times bestselling five-book series, The Intellectual Devotional, published by Rodale. His latest book, The Startup Playbook, was released in January 2013, published by Chronicle Books. MITCH FREE is the Founder and Executive Chairman of MFG.com, the world's largest online marketplace for the manufacturing industry. Mitch began his career as a machinist. He holds several patents for robotic systems and is an expert in CAD, CNC machining and 3-D printing. Mitch's passions are entrepreneurship, technology, manufacturing, globalization and aviation. Mitch is a contributor for Forbes.com, as well as being a regular guest on CNBC and FOX Business News. HOSAIN RAHMAN is the CEO and Founder of Jawbone, a leader in human-centric products for better daily living. Hosain is passionate about bringing innovative, intuitive, and elegantly designed products to market that let consumers get the most out of their mobile experience. Jawbone is one of the largest venture capitalbacked consumer electronics companies in the world and is a 2010 IDSA Design of the Decade winner. Jawbone created the JAMBOX line of speakers that are now the best-selling speakers in North America and the UK. The company also invented NoiseAssassin® technology, the only military-grade noise-eliminating technology which is built into its Bluetooth headsets like the Jawbone ERA and Jawbone ICON. In 2012, Hosain was named to Fortune's 40 Under 40 and as well to Vanity Fair's Next Establishment List. AILEEN LEE is the Founder of Cowboy Ventures, a seed stage technology-focused investment fund founded in 2012. She has also been with Kleiner Perkins Caufield & Byers (KPCB) since 1999, where she has worked with a variety of companies including Bloom Energy, Blue Nile, Callaway Digital Arts, Good Technology, One Kings Lane, Plum District, Rent the Runway, Shopkick, Tellme, and Trendyol. She was also founding CEO of RMG Networks (RMGN), the leading digital out-of-home media company, backed by KPCB. 8