Endeavor

25th Anniversary Endeavor Impact Report

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1 4 Careem, a super-app that has become a symbol of mobility, fintech, and digital culture in the Middle East, is famous for getting acquired by Uber for $3.1 billion and becoming the region's first unicorn. But underlying these headline accomplishments are the smaller stories of the millions of Careem users and drivers whose lives have been transformed by the platform. About 2.5 million drivers, including many women, are registered under the Careem umbrella. In the UAE, 50% of gig workers use their earnings to fund their children's education. Careem's success also ignited the Middle East's innovation ecosystem. Former Careem employees have gone on to found over 80 startups. Thanks to Careem co-founders Mudassir Sheikha, Abdulla Elyas, and Magnus Olsson and their commitment to the Multiplier Effect, MENA now has its own homegrown version of the PayPal Mafia. T H E P I O N E E R S : Careem: Mudassir Sheikha, Abdulla Elyas, and Magnus Olsson F R O M D I S R U P T I N G T H E C A R - R I D I N G B U S I N E S S I N T H E U A E TO I G N I T I N G T H E N E X T S U C C E S S S TO R I E S I N T H E M I D D L E E A S T. LE G E N D : C O M PA N I ES FO U N D ED C O M PA N I ES I N V EST ED I N EM P LOY EE S P I N O U T S C O M PA N I ES M EN TO R ED

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