Paving your
own way
Forget the college dropout in a hoodie.
New tech CEOs are more diverse in
every way. A high-impact founder can
be a mother in Dubai, a farmer's son in
Jakarta, or four college friends in Lagos.
Forged by their unique reality, they
become homegrown entrepreneurs,
exploring unexpected pathways to
success. Their stories have sometimes
remained silent or forgotten but we've
watched groundbreaking innovation pop
up off the beaten path for decades.
They are also proving that there's no
unique pathway to build a successful
company, challenging assumptions
the world has carried for years about
the nature, story, and experience of a
successful founder.
Uncharted Paths
To Success
Daniela Binatti spent more than 15
years working for a payment processing
startup before founding Pismo with her
three co-founders. In 2023, Pismo was
acquired by VISA for $1 billion.
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