MONA ATAYA
Founder & CEO, Mumzworld
Mona Ataya is the Founder and CEO of Mumzworld, the number
one mother, baby and child ecommerce site in the MENA region.
Mumzworld.com is pioneering the online shopping experience by
bringing hundreds of merchants under one roof, enabling buyers to
search the widest range of mother, baby and child products and deals
anywhere in the MENA region. Prior to founding Mumzworld, Mona was
the Co-Founder and Vice President of Marketing at Bayt.com, arguably
the most successful online search engine for jobs in the Middle East, where she was responsible
for brand building, driving traffic, and the user experience. Before founding Bayt.com, she was at
Johnson & Johnson, where she served as Global Skin Care Franchise Manager based in Switzerland
and was responsible for the re-launch of Johnson's Suncare and Piz Buin brands. Prior to J&J, she was
employed at BBDO Worldwide handling Middle Eastern advertising strategy and execution for the
brands of global companies including J&J and Pepsi. Mona started her career at Procter & Gamble's
global headquarters where she worked on leading brands including Tide, Era, and Ivory Snow. She has
managed leading global brands for more than a decade. Mona is a graduate with a BS in Marketing
from Boston University.
SPEAKERS
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