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23 IDEA S THROUGH IRIS WILLIAM POUND | PEDRO TOSIN Colombia GOODPEOPLE MIKE ELBERTS | PABLO ORLANDO United States INFOXEL M EDIA L AB PABLO VERDENELLI Argentina Ideas Through Iris is a Bogota-based business incubator with strong leadership, exceptional business networks and significant success in bringing new ideas and concepts to commercial viability and scale throughout Latim America. Originating as a successful mobile application development and digital platform services group with numerous multi-national clients, it has grown into a diversified accelerator with 7 portfolio companies in various stages of growth. It takes strategic positions in start-ups, and incubates within a low-cost beta market, ideas that are easily scaled to other Latin American markets. GoodPeople.com is an online marketplace for the youth lifestyle. They help hundreds of brands connect and sell their products to consumers looking for a curated selection of unique, original, and authentic clothing and gear. GoodPeople is targeting the $63B youth apparel market and currently has more than 170 brands integrated and actively selling on the platform. GoodPeople.com is a drop ship, direct-to-consumer marketplace that generates sales around the globe and receives a commission from every transaction. With support from the founders of two standout LatAm companies on the board: software house Globant (GLOB $1.1B Mkt Cap) and travel marketplace Despegar.com ($2B+ Mkt Cap) they are building top-notch technology at a low cost. Infoxel is engaged in the analysis, planning, and measurement of advertising and printed content. In particular, Infoxel helps companies to monitor compliance with their advertising contracts, analyze competitors' advertisement strategies in real-time, detect commercial opportunities and monetize media content. Infoxel centralizes this comprehensive package of solutions through a user-friendly, cost-effective platform. GL AMST AGUSTINA SARTORI United States GlamST is a 500 Startups company that helps retailers and brands increase customer retention and engagement online and in-store with a customizable virtual makeup app. GlamST has worked with a number of clients, including Yves Saint Laurent, Lancome, Shiseido, Dior, Dufry- Duty Free, Kohl's and Maybelline. GlamtST's makeup app has helped these clients increase the average time spent on their sites by 52% and has been used by 15% of total website visitors.

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