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ANTONIUS TAUFAN
Founder and CEO, TADA
Indonesia
TADA was founded by Antonius Taufan in 2012. TADA is the leading payment network in
Indonesia that connects coporations and retailers with people who matter most to them.
Companies rely on the TADA platform to build their rewards and incentives programs, build
engagement, and generate more revenue. Antonius always had an entrepreneurial spirit. While
studying accounting at St. John's University in Minnesota on a scholarship, he created a small
used textbook company to earn extra money. Upon graduating, Antonius hoped to one day start
a business to improve lives in Indonesia.