Endeavor

7 STEVEN KIM Founder & CEO, Qraved Indonesia Steven Kim is the Founder & CEO of Qraved, the fastest growing & No. 1 food discovery service in Indonesia solving the US$BN problem of "What to eat." Qraved's website and mobile app connects millions of online users to more than 20,000 offline food & beverage outlets across Jakarta and Bali. Qraved is a one-stop shop for restaurants to fill tables and increase revenue. For a basic subscription clients can choose to pay either a monthly subscription fee for every diner seated, or they can pay per diner seated with no monthly subscription. Both options allow restaurants to upload content on the Qraved website, manage reservations, and utilize a vendor management system. CINDY KO Former Vice President, Endeavor Singapore Cindy is a former Vice President of Endeavor. While at Endeavor, Cindy led Endeavor's expansion outside of Latin America, building Endeavor's presence in the Middle East and Africa, and more recently leading the charge in Asia. Cindy is passionate about entrepreneurship and the emerging markets. She started her career at the Coca-Cola Company in Mexico City as a Fulbright Fellow, suffered extreme sleep deprivation as an analyst at Goldman Sachs in the Investment Banking Division, and found redemption for her time on Wall Street providing business support services -- such as microfinance – to the Serbian minority community in Kosovo. Cindy studied Political Economy at Wellesley College and is a graduate of the Harvard Business School. She currently works on an entrepreneurial venture in the Virtual Reality space. ANAND KRISHNAN Managing Director, Endeavor Malaysia Malaysia Anand Krishnan is the Managing Director of Endeavor Malaysia, the second affiliate for Endeavor in Southeast Asia. Prior to assuming the role of MD, Anand headed Entrepreneur Selection & Growth. He was previously based in the United Kingdom with Caterham F1 Team (formerly known as Team Lotus) as Brand Manager, a startup Formula One team he was involved in since its inception. Anand started his career at the Brand Team in AirAsia, where he helped develop brand campaigns for the AirAsia Group, as well as managed and activated sponsorships with global sporting brands. Anand graduated with a BA (Hons) degree, majoring in International Business from Multimedia University, Malaysia. SO BOON KOH Founder, iGlobe Partners Singapore So Boon has over 30 years of global experience in finance and venture capital investing and brings this valuable expertise to each and every investment. She founded iGlobe Partners in 1999, in which the fund sponsor is the Economic Development Board (EDB) of Singapore, the pre-eminent statutory board responsible for enhancing Singapore's global economic and business position. In July 2010, she established a S$20 million iGlobe Platinum Fund Ltd to invest in early to mid-growth technology companies based in Silicon Valley and Singapore. So Boon currently serves on the boards of directors of u-blox AG (SWX:UBXN) and several private companies, including Verisilicon, Fortemedia, Sparky Animation and Anacle Systems. She is a board observer of Unity Technologies, NerdWallet and Scanadu.

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